On Thursday evening, while unconfirmed reports spread about an incident at Brown University, CNN’s Kaitlan Collins used social media, noting the confusion and pointing viewers to her network’s 9pm newscast.
While it is by no means a perfect news source, her words seemed accurate for numerous observers. It remains one of the outlets where there exists reality-based and mostly trustworthy reporting – particularly during fast-moving events like the one unfolding in the vicinity of a New Hampshire storage facility.
A Precarious Position During a Business Battle
But the news network, now 45 years old, finds itself in a uncertain position as two giant media empires vie for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a major game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“This is yet another example of the profound systemic issues with origins in decades of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.
“The narrative is crafted as a corporate drama with key players as the central actors, but there is hardly any discussion of the common good,” Pickard added.
The Complicating Element: The Former President
The CNN scenario is complicated by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his chief “fake news” antagonist.
Remember the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now asserts that CNN needs new ownership. This can be interpreted as ownership that will protect him from criticism and scrutiny. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to prefer that bidder more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Possibility of Continued Uncertainty
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. That would be a relief to many at the network, but it’s far from a safe harbor. That setup could set up CNN for a future sale. It never ends.
According to Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu stated.
The Fundamental Problem and a Potential Solution
Whatever happens with this particular battle, the bigger problem persists.
“Our current system is a highly system hostile to democracy, but we shouldn’t give in to learned helplessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that doesn’t mean it will be impossible forever.
Initiatives that support independent news organizations, bolster local journalism, finance public media, and outlaw the consolidation of media power in a handful of hands are within reach – they are necessary for a healthy democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN cannot be tools in the latest corporate chess match.